The New York Times has a lengthy report about what’s going on at The Late Show on CBS since Stephen Colbert took over for David Letterman nearly a year ago. The Times’s write-up bends over backwards to put a brave face on it, but Colbert’s show thus far has been a pretty big failure. CBS just hired a new executive producer to fix the show, and the ratings aren’t good:
Things could be worse. Mr. Colbert still places second in overall audience — behind Jimmy Fallon on NBC, and ahead of Jimmy Kimmel on ABC. But Mr. Kimmel has been beating Mr. Colbert among the younger viewers advertisers covet. And as Verne Gay of Newsday wrote, Mr. Colbert is lagging in the new currency of viral videos shared through social media. Beyond that, there is the growing consensus that things just aren’t clicking.